BRN Discussion Ongoing

[Smoothsailing]

L

Hi jtardif,

As I said a couple of days ago:

It looks like there will be no Akida IP silicon in ADAS in the near future, and Akida simulation software appears to be impractical for EVs. As DB says, there's always hope it can make an appearance in infotainment.

• #95,568

Having been rummaging through my archives, I dug out this article (Google translated from German) which also puts the dampener on infotainment:

Mercedes-Benz wechselt von NVIDIA zu Qualcomm

Qualcomm zieht bei Mercedes-Benz ein - den Anfang macht die neue E-Klasse mit MBUX NTG 7 (MBUX 3). Das wurde auf der IAA 23 auch bestätigt.

mbpassion.de

MERCEDES-BENZ MOVES FROM NVIDIA TO QUALCOMM

MARKUS JORDAN·TECHNOLOGY·SEPTEMBER 11, 2023

As Qualcomm officially confirmed at the IAA Mobility 2023 in Munich, Mercedes-Benz will in future use the hardware from Qualcomm's Snapdragon Digital Chassis for the MBUX infotainment platform (3) as well as the telematics functions of the vehicles, including connection to the 5G wireless network. Qualcomm bundles the latter function in its own Snapdragon Automotive Connectivity platform. A first model for this is the new E-Class of the 214 model series, which will be launched on the market before the end of 2023.


In the current MBUX generation (NTG 7), Mercedes-Benz still uses processors from the manufacturer NVIDIA, the largest version of which is an 8-core processor with 24 GB of RAM. Neither Mercedes-Benz nor Qualcomm initially announced in detail which Qualcomm processors will provide replacements in the future. Mercedes-Benz is using the technology to implement the new MBUX (3) infotainment system including Superscreen in the new E-Class. The supplier here is Bosch, which buys directly from Qualcomm and delivers to Mercedes-Benz.

With the cooperation with Qualcomm, Mercedes-Benz will discontinue or at least limit the use of NVIDIA processors in the MBUX system in the future. However, since the Stuttgart-based company has agreed on "revenue sharing" with Nvidia, Nvidia has so far received a share of the revenue that Mercedes-Benz generates from the sale of driver assistance systems. The agreement previously amounted to a 50 percent share of the proceeds.

Thoughts on if BRN is working with Qualcomm

 

[Mt09]

This below is worth listen to on YouTube as he talks about AI trained in the cloud and running on AI on Qualcomm at the edge,​

Livestream: Qualcomm Investor Day 2024: IoT and Automotive Diversification Update​

Livestream: Qualcomm Investor Day 2024: IoT and Automotive Diversification Update

Qualcomm invites you to join us for Investor Day 2024: IoT and Automotive Diversification Update, live from Manhattan, NY on November 19th, 2024 at 2:00 PM E...

www.youtube.com

 

[TECH]

Are we not an IP company? Those companies produce chips. Maybe that’s why we’re not on the list

Hi Jo...nice to see you post, try it more often, what you questioned is 100% correct, Sally knows our company extremely well, she wouldn't leave us out to be vindictive, either it was paid content which is a strong possilbility or she doesn't like Sean ..none the less, who really cares, our engagements tell the "real story" don't they.

We are definitely getting what I'd term..strong interest from, NASA, ESA, USAFRL, RATHEON, DOD, US NAVY, AIRBUS, THALES, DOE...just to name a few...think of aerospace companies, think of anything that the human imagination can vision, we are in "a" boxseat.

Remember what our former poster used to say, we only need 1% of the future action to be successful, my only criticism would be, "I'll never sell below $40 a share"...absolute bullshit, I hope we are both still alive to shake hands on that...we will be sold prior to that...check Seans record.

Keep the great posts coming through, lots of excellent opinions being shared...opinions are never right nor wrong...just different viewpoints, and they are all valuable.

God Bless Believers.

 

[Food4 thought]

Hi Jo...nice to see you post, try it more often, what you questioned is 100% correct, Sally knows our company extremely well, she wouldn't leave us out to be vindictive, either it was paid content which is a strong possilbility or she doesn't like Sean ..none the less, who really cares, our engagements tell the "real story" don't they.
We are definitely getting what I'd term..strong interest from, NASA, ESA, USAFRL, RATHEON, DOD, US NAVY, AIRBUS, THALES, DOE...just to name a few...think of aerospace companies, think of anything that the human imagination can vision, we are in "a" boxseat.

Remember what our former poster used to say, we only need 1% of the future action to be successful, my only criticism would be, "I'll never sell below $40 a share"...absolute bullshit, I hope we are both still alive to shake hands on that...we will be sold prior to that...check Seans record.

Keep the great posts coming through, lots of excellent opinions being shared...opinions are never right nor wrong...just different viewpoints, and they are all valuable.

God Bless Believers.

I guess the question is when will the true value of brain be determined and when will we get some traction on the ASX.
I personally think unless we get a wriggle on we might get lost in the white wash i really hope we can just get some signings soon.

 

[Food4 thought]

I guess the question is when will the true value of brain be determined and when will we get some traction on the ASX.
I personally think unless we get a wriggle on we might get lost in the white wash i really hope we can just get some signings soon.

First month gone only 11 to go before the next Santa rally
4 months until the next AGM
Less than 12 months for Sean’s 5 year Plan
( can’t remember the exact dates )
I do believe that we are in a great position
Just need the special sauce to rain down on everything.

 

[HopalongPetrovski]

First month gone only 11 to go before the next Santa rally
4 months until the next AGM
Less than 12 months for Sean’s 5 year Plan
( can’t remember the exact dates )
I do believe that we are in a great position
Just need the special sauce to rain down on everything.

Thanks for that image.

 

[uiux]

I built a tool that lets you summarise all the videos on a youtube channel, for example, BrainChips

GitHub - stdp/youtube-summary

Contribute to stdp/youtube-summary development by creating an account on GitHub.

github.com

The results of these scripts looks like thus:

CES Podcasts

Podcast Summaries [CES]

Overview: The podcast discusses Miami Technologies' advancements in audio and speech AI algorithms, highlighting their applications and implications at CES. The conversation also explores the integration of edge computing with such technologies and examines their impact on power consumption and...

thestockexchange.com.au

Standard Podcasts

Podcast Summaries [Episodes]

Overview: The podcast is part of Brainchip's quarterly investor communication, featuring an interview with Chairman Antonio J Viana. It addresses common questions from shareholders about the company’s business model transition, product development, market strategies, and communication policies...

thestockexchange.com.au

If useful, can create a few more posts of the rest of the videos.

 

[CHIPS]

Super sleutiing FMF!

M Fouda's linkedin confirms the RainAi connexion:

https://www.linkedin.com/in/mefouda/recent-activity/all/

There is also a repost originally from Prof Salama about the article.

A great thing about the diagram is that it illustrates the synergistic relationship between Akida and Edge Impulse in creating the model.

Anothet thing the article shows is that Akida's agnosticism extends beyond processors to DVS cameras, including Prophesee's arch rival Inivation.
View attachment 77033

https://rain.ai/blog

 

[Terroni2105]

I built a tool that lets you summarise all the videos on a youtube channel, for example, BrainChips

GitHub - stdp/youtube-summary

Contribute to stdp/youtube-summary development by creating an account on GitHub.

github.com

The results of these scripts looks like thus:

CES Podcasts

Podcast Summaries [CES]

Overview: The podcast discusses Miami Technologies' advancements in audio and speech AI algorithms, highlighting their applications and implications at CES. The conversation also explores the integration of edge computing with such technologies and examines their impact on power consumption and...

thestockexchange.com.au

Standard Podcasts

Podcast Summaries [Episodes]

Overview: The podcast is part of Brainchip's quarterly investor communication, featuring an interview with Chairman Antonio J Viana. It addresses common questions from shareholders about the company’s business model transition, product development, market strategies, and communication policies...

thestockexchange.com.au

If useful, can create a few more posts of the rest of the videos.

Thats an excellent idea @uiux , i haven’t had time to go through it all but its great to have them all there in one spot, a wonderful effort by you

 

[CHIPS]

感情検出・認識（EDR）：市場シェア分析、産業動向と統計、成長予測（2025年～2030年）

感情検出・認識（EDR）市場規模は、2025年に684億1,000万米ドルと推定され、予測期間（2025-2030年）のCAGRは19.49%で、2030年には1,666億3,000万米ドルに達すると予測されます。

www.gii.co.jp

Need to translate to English and search brainchip

It is a very long article, but here are the two parts with Akida. They seem quite identical to me.



table of contents

Product Code: 55780
The Emotion Detection And Recognition Market size is estimated at USD 68.41 billion in 2025, and is expected to reach USD 166.63 billion by 2030, at a CAGR of 19.49% during the forecast period (2025-2030).

The Emotion Detection and Recognition (EDR) market is a rapidly growing sector that involves developing and implementing technologies capable of identifying and analyzing human emotions. EDR systems utilize various techniques such as facial expression recognition, speech analysis, physiological signals, and natural language processing to detect and interpret emotional states.

Key Highlights​

• Businesses increasingly recognize the importance of understanding customer emotions to enhance their products, services, and overall customer experience. EDR technologies enable companies to gather valuable insights by analyzing customer emotions and sentiments.
• The widespread use of wearable devices, such as smartwatches and fitness trackers, has created new opportunities for EDR technology. These devices can collect physiological data, such as heart rate and skin conductance, which can be used in emotion detection algorithms.
• The increasing need for advanced marketing tools drives the Emotion Detection and Recognition (EDR) market significantly. Emotion detection and recognition technology enables marketers to gain deeper insights into customer emotions, sentiments, and preferences. Marketers can understand how customers engage with their brand by analyzing emotional responses to marketing campaigns, advertisements, and product experiences. This data helps create more personalized and targeted marketing strategies, improving customer engagement and conversion rates.
• Emotion detection and recognition systems collect and analyze personal data, including facial expressions, voice recordings, physiological signals, and textual data. The collection and use of such sensitive personal information raise privacy concerns. Individuals are becoming increasingly aware of their data rights and are demanding greater control over their personal information.
• Due to COVID-19, the market is slowdown because wearing masks has become necessary for social engagement, interfering with emotional recognition in everyday life. Furthermore, it hindered detection rates because identification rates were lowest under mask settings, and different emotion types were associated with different parts of the face. Post-pandemic, the market is growing rapidly due to increased connected devices.

Emotion Detection and Recognition (EDR) Market Trends​

Adoption of IOT driven Wearable Devices Driving the Market Growth​

• The increasing connectivity and integration of IoT devices and wearable devices offer a vast amount of data that EDR systems can leverage to provide valuable insights into human emotions. This data-driven approach can revolutionize various industries, including healthcare, gaming, smart homes, and personalized experiences.
• The IoT has revolutionized the way devices and objects connect and communicate with each other. According to GSMA, the global IoT connections are estimated to reach 25 billion by 2025, and the IoT market revenue is expected to cross USD 1.1 trillion by the same period. With the integration of EDR technology into IoT devices, such as smartphones, smart home systems, and connected cars, it becomes possible to detect and analyze emotions in various contexts. For example, IoT-enabled smart home systems can use EDR to understand the emotional state of residents and adjust the environment accordingly for enhanced comfort and well-being.
• Additionally, the number of connected wearable devices is also increasing. Such devices have sensors that collect, monitor, and analyze biological vitals, such as heart rate, pulse, and body temperature. According to Cisco Systems, the number of connected wearable devices globally is expected to reach 1,105 million in 2022.
• Wearable devices, including smartwatches, fitness trackers, and virtual reality headsets, have recently gained significant popularity. These devices often include sensors that collect physiological data, such as heart rate, skin conductance, and body temperature. By analyzing these physiological signals in conjunction with other data, EDR systems can infer the wearer's emotional state. Wearable devices offer a convenient and non-intrusive way to gather data for emotion detection and recognition.
• Integrating EDR technology with IoT and wearable devices has particular relevance in the healthcare and well-being sectors. EDR can be utilized to monitor and analyze the emotional state of patients, providing valuable insights for mental health diagnosis, stress management, and personalized treatment plans. Wearable devices with EDR capabilities can track emotional patterns and help individuals better understand their well-being.
• EDR technology integrated into IoT devices and wearable devices has the potential to enhance user experiences significantly. For instance, EDR can enable virtual environments to adapt to the user's emotional responses in virtual reality applications, creating more immersive and engaging experiences. Additionally, EDR can be used in human-computer interfaces to enable devices and systems to respond intelligently to the user's emotions, improving interaction and overall user satisfaction.

North America is Expected to Register the Largest Market​

• North America has been one of the leading regions in market size and growth for EDR technology. The presence of major technology companies, innovative startups, and research institutions has contributed to the development and adoption of EDR solutions in the region. The market has witnessed steady growth driven by the demand for advanced marketing tools, personalized customer experiences, and applications in healthcare and wellness.
• North America has been at the forefront of technological advancements, including artificial intelligence (AI), machine learning (ML), and computer vision, which are critical for developing EDR technology. The region has a robust ecosystem of research and development centers, universities, and tech companies that contribute to the continuous innovation and improvement of EDR systems.
• The IoT connections in the region are expected to reach 5.9 billion by 2025. Such growth is expected to enable marketers to attain authentic consumer insights and improve ad targeting. In line with such growth in the demand for IoT, smart wearables, retail sales, and ad spending, the region does not have major stringent data regulations, which further influences the growth.
• The North America EDR market has been fueled by the increasing need for advanced marketing and advertising tools. By analyzing customer emotions and sentiments, EDR technology enables marketers to create personalized and engaging campaigns, optimize advertising effectiveness, and enhance customer experiences. North American companies across various industries, including retail, e-commerce, and entertainment, are adopting EDR solutions to gain a competitive edge in the market.
• The North America EDR market benefits from the region's technological advancements, strong market demand for advanced marketing tools and personalized experiences, and the application of EDR technology in healthcare. However, companies need to navigate data privacy regulations and address ethical considerations to ensure the responsible and transparent use of EDR technology in the region.

Emotion Detection and Recognition (EDR) Industry Overview​

The emotion detection and recognition market is semi-consolidated owing to the presence of multiple vendors in the market. Moreover, market entry for new entrants remains challenging due to higher investment and demand for skilled technicians. Players in the market are adopting strategies such as partnerships and acquisitions to enhance their product offerings and gain sustainable competitive advantage.

• January 2023 - nViso SA (NVISO), one of the leading Human Behavioural Analytics AI businesses, announced that its Neuro SDK would be presented at the Socionext display at CES2023. NVISO has expanded the spectrum of Human Behavioural AI Apps that it supports on the BrainChip Akida event-based, fully digital neuromorphic processing platform by transferring new AI Apps from its portfolio. These features include Action Units, Body Pose, and Gesture Recognition, in addition to the previously announced Headpose, Facial Landmark, Gaze, and Emotion AI Apps with the release of the Evaluation Kit (EVK) version.

Additional Benefits:​

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS​

1 INTRODUCTION​

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY​

3 EXECUTIVE SUMMARY​

4 MARKET INSIGHTS​

• 4.1 Market Overview
• 4.2 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.2.1 Bargaining Power of Suppliers
  • 4.2.2 Bargaining Power of Buyers/Consumers
  • 4.2.3 Threat of New Entrants
  • 4.2.4 Threat of Substitutes
  • 4.2.5 Intensity of Competitive Rivalry
• 4.3 Technology Snapshot
• 4.4 Market Drivers
  • 4.4.1 Adoption of IOT driven Wearable Devices
  • 4.4.2 Increasing Need for Advanced Marketing Tools
• 4.5 Market Challenges
  • 4.5.1 Data Privacy Concerns and data Regulation Adoption across the World
• 4.6 Assessment of Impact of COVID-19 on the Market

5 MARKET SEGMENTATION​

• 5.1 By Software and Services
  • 5.1.1 Software
    • 5.1.1.1 Facial Recognition
    • 5.1.1.2 Speech and Voice Recognition
    • 5.1.1.3 Bio-sensing
  • 5.1.2 Services
• 5.2 By End-user Vertical
  • 5.2.1 Government
  • 5.2.2 Healthcare
  • 5.2.3 Retail
  • 5.2.4 Entertainment
  • 5.2.5 Transportation
  • 5.2.6 Other End-user Verticals
• 5.3 By Geography
  • 5.3.1 North America
    • 5.3.1.1 United States
    • 5.3.1.2 Canada
  • 5.3.2 Europe
    • 5.3.2.1 Germany
    • 5.3.2.2 France
    • 5.3.2.3 United Kingdom
    • 5.3.2.4 Rest of Europe
  • 5.3.3 Asia Pacific
    • 5.3.3.1 India
    • 5.3.3.2 China
    • 5.3.3.3 Japan
    • 5.3.3.4 Rest of Asia Pacific
  • 5.3.4 Latin America
    • 5.3.4.1 Brazil
    • 5.3.4.2 Argentina
    • 5.3.4.3 Rest of Latin America
  • 5.3.5 Middle East & Africa
    • 5.3.5.1 UAE
    • 5.3.5.2 South Africa
    • 5.3.5.3 Rest of Middle East and Africa
  • 5.3.6 Rest of the world

6 COMPETITIVE LANDSCAPE​

• 6.1 Company Profiles
  • 6.1.1 Affectiva Inc. (Smart Eye)
  • 6.1.2 Emotibot Technologies Limited
  • 6.1.3 iMotions
  • 6.1.4 Noldus
  • 6.1.5 Sightcorp.
  • 6.1.6 Realeyes OR
  • 6.1.7 VISIT TO
  • 6.1.8 Kairos AR Inc.
  • 6.1.9 Nemesysco Ltd
  • 6.1.10 audEERING GMBH
    
    
    

 

[Frangipani]

If correct....bullet dodged

Prophesee company information, funding & investors

Prophesee, the inventor of the world’s most advanced neuromorphic vision systems. Here you'll find information about their funding, investors and team.

app.dealroom.co

Prophesee Files for Insolvency Despite Technological Advancements

• 

Prophesee, the French deeptech company known for its advanced 'neuromorphic' computer vision technology, has filed for insolvency and entered judicial recovery in October 2024. This development comes just months after announcing a partnership with AMD to integrate its technology into their products. Despite raising €126 million in total funding, Prophesee cited unexpected delays in its next fundraising round as the reason for its financial troubles. As of now, there are no reports of an acquisition, leaving the future of this innovative startup uncertain. The company's situation highlights the ongoing challenges faced by tech startups in maintaining financial stability, even amid technological breakthroughs.
Source: Sifted
December, 2024
(D.D)

Here’s the relevant document published in BODACC, the French government’s Official Civil and Commercial Advertising Newsletter:

View attachment 75338

https://www.bodacc.fr/telechargements/COMMERCIALES/PDF/A/2024/20240212/1/BODACC_A_PDF_Unitaire_20240212_02539.pdf

View attachment 75337


Since the translation of legal terms is a tricky thing given countries have different legal systems, it would be helpful if someone with knowledge about the French legal system could comment on the exact nature of this “procédure de redressement judiciaire”, which as far as I understand appears to be an attempt at restructuring a company in dire financial difficulties that has suspended payments.



Translation by DeepL:

Date: 15 October 2024.
Judgment opening receivership proceedings.
800 681 892 RCS Paris.
PROPHESEE.
Form: Société anonyme.
Business: Research and development of neuromorphic sensors and the methodology and processes for using them. Address: 74, rue du Faubourg Saint-Antoine, 75012 Paris.
Supplementary judgment: Judgment pronouncing the opening of receivership proceedings, date of cessation of payments 17 September 2024, appointing: administrator Selarl Aj Up in the person of Me Paul-Henri Audras 5 avenue de Messine 75008 Paris, with the following mission: to assist, judicial representative Selarl Athena in the person of Me Camille Steiner 16 rue Friant 75014 Paris. Claims must be submitted to the court-appointed agent or via the electronic portal provided for in articles L. 814-2 and L. 814-13 of the French Commercial Code within two months of publication in the Bodacc.

Redressement judiciaire d'une société

La procédure de redressement judiciaire est une procédure collective qui permet la poursuite de l'activité d'une société qui se trouve en état de cessation des paiements. Cette procédure permet notamment de geler les dettes et d'obtenir des remises de dettes et des délais de paiement lors de...

entreprendre.service-public.fr

Redressement judiciaire d'une société​

Vérifié le 01 janvier 2025 - Direction de l'information légale et administrative (Premier ministre)

La procédure de redressement judiciaire est une procédure collective Procédure destinée aux entreprises qui ont des difficultés financières. Il existe plusieurs procédures selon la situation de l'entreprise et la gravité des difficultés rencontrées : sauvegarde, redressement judiciaire ou liquidation judiciaire. Les créanciers sont collectivement représentés par un mandataire judiciaire ou un liquidateur judiciaire.qui permet la poursuite de l'activité d'une société qui se trouve en état de cessation des paiementsSituation où la trésorerie dont l'entreprise dispose n'est plus suffisante pour régler ses dettes. Dans ce cas, l'entreprise doit effectuer une déclaration de cessation des paiements, appelée dépôt de bilan, auprès du tribunal de commerce ou du tribunal judiciaire.. Cette procédure permet notamment de geler les dettes et d'obtenir des remises de dettes et des délais de paiement lors de l'adoption du plan de redressement.




Translation by DeepL:

Company in receivership

Verified on 01 January 2025 - Direction de l'information légale et administrative (Prime Minister)

The receivership procedure is a collective procedure for companies in financial difficulty. There are several procedures depending on the company's situation and the seriousness of the difficulties encountered: safeguard, receivership or compulsory liquidation. Creditors are collectively represented by a court-appointed trustee or a court-appointed liquidator.which allows a company to continue trading if it is in a state of suspension of paymentsA situation in which the company no longer has sufficient cash to pay its debts. In this case, the company must file a declaration of suspension of payments, known as filing for bankruptcy, with the Commercial Court or the Court of First Instance. This procedure makes it possible to freeze debts and obtain debt write-offs and payment deadlines when the recovery plan is adopted.

Here’s an update on Prophesee’s financial woes straight from the horse’s mouth:

Image Sensors World

News and discussions about image sensors

image-sensors-world.blogspot.com

 

[Diogenese]

I guess the question is when will the true value of brain be determined and when will we get some traction on the ASX.
I personally think unless we get a wriggle on we might get lost in the white wash i really hope we can just get some signings soon.

Hi F4T,

If Tony Lewis' message about TENNs matching DeepSeek could get some traction, Nvidia's loss could be our gain, well a little bit of it. Of course, if we just say it, that won't get much traction, so we'll need to demonstrate it.

Then we have cybresecurity which is the new black for connected devices. This has grown out of the DoE SBIR, and is a bottomless market. Together with QV's CyberNeuro-RT, this is a real product now which everyone who has a connected device needs yesterday.

https://brainchip.com/cybersecurity-akida/

 

[Guzzi62]

Here’s an update on Prophesee’s financial woes straight from the horse’s mouth:

Image Sensors World

News and discussions about image sensors

image-sensors-world.blogspot.com

View attachment 77050

Thanks for that.

Some of the comments are compelling:

AnonymousJanuary 31, 2025 at 9:52 PM
This is not a surprise.
In about 10 years, they wasted $126 million without a clear strategy, jumping from automotive to industrial automation, from mobile phones to AR/VR. It's unfortunate because the technology is interesting and has a lot of potential.

Eric R FossumJanuary 31, 2025 at 11:49 PM
I don't know anything about Prophesee's particulars although I agree the technology is interesting and possibly has potential. But for "new" technology, it usually has to have a compelling advantage over incumbent technology, in application areas with market significance. The "valley of death" in market adoption is littered with many interesting technologies. I think we can all name several in the image sensor space. Maybe Prophesee will pull through this without too much market devaluation. Investors love to drive down valuation to be able to get a bargain. In the case of insolvency, this plays to their advantage. Wishing you good luck Prophesee!

BRN have to be careful and not ending up like Phophesee!

Sean Heir's very ambitious plan of being an IP only company so far isn't paying off, as the last 4C clearly demonstrated.

Okay BRN strategy is not jumping around as Phh apparently did, but I think it was said at the last AGM that deals are around the corner!

Now the circle has come to app 270 Deg and the small deals secured so far can not support the company in its current form.

When the circle comes to 360 at the next AGM in what? 3 month or 4? He better show up with deals in his pocket, or I think he will in trouble.

What we hear about is Akida 1000 & 1500 in boxes, where is Akida2 (Tenns+Pico)? I just hope a lot is going on under NDA'a but the clock is ticking!!

Come on, get it done please, sign the .........................................................................................

 

[Diogenese]

Hi jtardif,

As I said a couple of days ago:

It looks like there will be no Akida IP silicon in ADAS in the near future, and Akida simulation software appears to be impractical for EVs. As DB says, there's always hope it can make an appearance in infotainment.

• #95,568

Having been rummaging through my archives, I dug out this article (Google translated from German) which also puts the dampener on infotainment:

Mercedes-Benz wechselt von NVIDIA zu Qualcomm

Qualcomm zieht bei Mercedes-Benz ein - den Anfang macht die neue E-Klasse mit MBUX NTG 7 (MBUX 3). Das wurde auf der IAA 23 auch bestätigt.

mbpassion.de

MERCEDES-BENZ MOVES FROM NVIDIA TO QUALCOMM

MARKUS JORDAN·TECHNOLOGY·SEPTEMBER 11, 2023

As Qualcomm officially confirmed at the IAA Mobility 2023 in Munich, Mercedes-Benz will in future use the hardware from Qualcomm's Snapdragon Digital Chassis for the MBUX infotainment platform (3) as well as the telematics functions of the vehicles, including connection to the 5G wireless network. Qualcomm bundles the latter function in its own Snapdragon Automotive Connectivity platform. A first model for this is the new E-Class of the 214 model series, which will be launched on the market before the end of 2023.


In the current MBUX generation (NTG 7), Mercedes-Benz still uses processors from the manufacturer NVIDIA, the largest version of which is an 8-core processor with 24 GB of RAM. Neither Mercedes-Benz nor Qualcomm initially announced in detail which Qualcomm processors will provide replacements in the future. Mercedes-Benz is using the technology to implement the new MBUX (3) infotainment system including Superscreen in the new E-Class. The supplier here is Bosch, which buys directly from Qualcomm and delivers to Mercedes-Benz.

With the cooperation with Qualcomm, Mercedes-Benz will discontinue or at least limit the use of NVIDIA processors in the MBUX system in the future. However, since the Stuttgart-based company has agreed on "revenue sharing" with Nvidia, Nvidia has so far received a share of the revenue that Mercedes-Benz generates from the sale of driver assistance systems. The agreement previously amounted to a 50 percent share of the proceeds.

Some details of Qualcomm Snapdragon 8.3 with Hexagon:

https://www.notebookcheck.net/Qualc...-Processor-Benchmarks-and-Specs.762133.0.html

The cryo-CPU is based on ARM's v9.2 architecture and consists of three clusters: The first includes a fast prime core (ARM Cortex-X4) with up to 3.3 GHz. The second consists of three power cores with up to 3.2 GHz and two additional cores clocking at up to 3.0 GHz (all Cortex-A720). The efficiency cluster consists of two power-saving cores (Cortex-A520) that operate at up to 2.3 GHz. The SoC uses the integrated Adreno 750 for graphics acceleration.

Compared to the Snapdragon 8 Gen. 2, Qualcomm promises a 25 percent higher GPU clock rate, whose power consumption is said to have been reduced by 25 percent at the same time. Similarly, the CPU's performance is announced to be now a whopping 30 per cent faster and requires 20 per cent less power.

A special focus is also placed on machine learning (AI). The integrated Hexagon NPU is 98% faster than its predecessor and promises a 40% improvement in efficiency. Qualcomm's AI engine is the first to support multimodal generative AI models, including LLM, LVM and ASR, and can process up to 10 trillion parameters directly on the SoC. Image manipulation is said to be possible within fractions of a second. In addition, the NPU of the Snapdragon 8 Gen 3 is also capable of INT4 and Meta Llama 2.

Qualcomm have a big portfolio of AI patents so it's difficult to tell which ones are smokescreens. This is a fairly recent one relating to ML. It uses capacitive voltage accumulation (analog) blended with digital processing.

US2022414443A1 COMPUTE IN MEMORY-BASED MACHINE LEARNING ACCELERATOR ARCHITECTURE 20210625

If this is what Qualcomm are using, clearly they have found some work-arounds to negate the manufacturing variability problem of analog. However, such work-arounds usually diminish the theoretical advantages of analog.

Snapdragon has a fistfull of ARM processors, so it should be possible to run TENNs on Snapdragon. Wouldn't that be a dainty flower arrangement to place before the customer?

 

[Flenton]

What technology do Ray Ban use?
I only ask because of the wakeup words of 'Hey Meta'.
I know, it's a long shot.

https://www.news.com.au/checkout/tech/gadgets/cameras-and-drones/ray-ban-meta-smart-glasses/news-story/80f1e6ae948cbb98b9054d0ba1885ddf

 

[Frangipani]

In future, neuromorphic computing could do this with just 300 watts, by mimicking the human brain with so-called “event-based processing“.

There’s no “so called” about it Mr Merc!

Our little nipper does just that, reeeeealy well. Go get em tiger

Hi RobjHunt,

you unknowingly addressed a problem here that keeps surfacing time and again when translating the German word sogenannt into English, as the literal translation so-called has a negative connotation in English, indicating that the speaker/writer thinks a word used to describe something or someone is actually wrong.

However, this is not necessarily the case in German. And certainly not in this context. While the adjective sogenannt can be used sarcastically or as a way to distance yourself from something others say you don’t agree with, it does not convey any pejorative connotation in general, especially not in a scientific-technical context such as this MB LinkedIn post. It is commonly used in texts aimed at a broad audience to refer to specialist nomenclature nouns with a low lexical frequency in the general language, signifying to the readers in a perfectly neutral way that the following term they may not have come across before is the appropriate science-/tech jargon for it.

So in the context of the recent MB post, the word sogenannt in das sogenannte “Event-Based-Processing” simply means “this is how the (or we) experts refer to it”, and so-called - the literal translation into English - does not imply that the author thinks something is fishy about the term “event-based processing”.

 

[manny100]

Thanks for that.

Some of the comments are compelling:

AnonymousJanuary 31, 2025 at 9:52 PM
This is not a surprise.
In about 10 years, they wasted $126 million without a clear strategy, jumping from automotive to industrial automation, from mobile phones to AR/VR. It's unfortunate because the technology is interesting and has a lot of potential.

Eric R FossumJanuary 31, 2025 at 11:49 PM
I don't know anything about Prophesee's particulars although I agree the technology is interesting and possibly has potential. But for "new" technology, it usually has to have a compelling advantage over incumbent technology, in application areas with market significance. The "valley of death" in market adoption is littered with many interesting technologies. I think we can all name several in the image sensor space. Maybe Prophesee will pull through this without too much market devaluation. Investors love to drive down valuation to be able to get a bargain. In the case of insolvency, this plays to their advantage. Wishing you good luck Prophesee!

BRN have to be careful and not ending up like Phophesee!

Sean Heir's very ambitious plan of being an IP only company so far isn't paying off, as the last 4C clearly demonstrated.

Okay BRN strategy is not jumping around as Phh apparently did, but I think it was said at the last AGM that deals are around the corner!

Now the circle has come to app 270 Deg and the small deals secured so far can not support the company in its current form.

When the circle comes to 360 at the next AGM in what? 3 month or 4? He better show up with deals in his pocket, or I think he will in trouble.

What we hear about is Akida 1000 & 1500 in boxes, where is Akida2 (Tenns+Pico)? I just hope a lot is going on under NDA'a but the clock is ticking!!

Come on, get it done please, sign the .........................................................................................

I guess the advantage of IP is that it is in some way along with LDA reserve funding an insolvency blocker.
Producing your own costs and borrowing/debt is tempting.
It's a bit like our insider holdings takeover blocker.
If you borrow and revenue is an issue predators all of a sudden appear and holders risk losing.
The BOD has been pretty effective with its strategies protecting holders from adverse consequences. When you have 15.5 to 16.6% insider holdings it follows that risks will be mitigated.

 

[Frangipani]

What technology do Ray Ban use?
I only ask because of the wakeup words of 'Hey Meta'.
I know, it's a long shot.

https://www.news.com.au/checkout/tech/gadgets/cameras-and-drones/ray-ban-meta-smart-glasses/news-story/80f1e6ae948cbb98b9054d0ba1885ddf

Hey Flenton!

Hey Mercedes! has actually been around since 2018.
Implementing the Vision EQXX’s voice control on our neuromorphic chip three years later made it five to ten times more energy-efficient than conventional voice control, but the wake-up words as such that activate the voice assistant are unrelated to Akida. Also think of Apple’s “Hey, Siri!”

The new Mercedes-Benz A-Class gets first crack at the company’s voice assistant

2018 A-Class hatchback is bound for Europe, but the US market has to wait for the sedan

www.theverge.com

 

[CHIPS]

What do you think about One Stop Systems / OSS compared to BrainChip?

https://www.sec.gov/Archives/edgar/data/1394056/000095017025005101/oss-ex99_1.htm

 

[Frangipani]

We need more entertaining articles like this awesome blog post by a team of web developers based in Estonia to promote the benefits of Edge AI and neuromorphic computing to a wider audience:

Edge AI: When Smart Tech Gets Closer to Your Home

AI is getting a major upgrade by moving away from the cloud and into your pocket, your car, or even your coffee maker. Find out what's this thing all about.

www.italiens.ee

Some excerpts from another excellent read by the same team:

Understanding Today's Artificial Intelligence Landscape

The AI industry has evolved from a niche technological field into a fundamental force reshaping our world. Explore key AI developments, challenges, and trends.

www.italiens.ee